Franc’s team developed a visual style that was minimalistic yet engaging. The animation focused on explaining the features of the Coaching to Fidelity App, such as video coaching, goal setting, and progress tracking, in a way that was easy to understand.
The animation effectively communicated the benefits of the app to users, highlighting how it could help them improve their teaching practices and support the development of young children. The simple and clear style of the animation helped to convey complex information in a way that was accessible to a wide audience.