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Franc SVS project
  • Client SVS
  • Year 2019
  • Delivery Hype Animation
  • Filed Under 3D Animation

SVS partnered with Franc to create a sophisticated full CGI hype video for one of their most cutting edge subwoofers.

About The Project

The SVS SB-3000 subwoofer features stunning reference performance and extreme low frequency in a compact size. To help showcase the power and engineering behind the product, Franc designed and animated a 30-second spot utilizing complex grain-simulations. These “sand” particles ripple and pulse to the sound-waves generated from the deep bass.

Franc used the power of Houdini to generate and simulate millions of grain particles that flow and interact with the subwoofer.

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Watch The Animation

SVS SB-3000

  • Creative DirectionMichael Cheeyou
  • 2D AnimationAsher Warren
  • 3D AnimationMichael Cheeyou
  • Sound DesignAmbrose Yu
  • Music CompositionAmbrose Yu