Approach

Franc’s team took inspiration from architectural plans and renderings to create a unique visual style for the animation. The animation combined 2D animation with 3D elements designed to match the 2D style, creating a seamless and engaging viewing experience.

The animation effectively highlighted the benefits of ELSCO’s Roller Guides, showcasing their durability, efficiency, and ease of use. The architectural-inspired style not only made the animation visually appealing but also helped convey the precision and reliability of the Roller Guides.